New & Lost Rankings
The queries and pages that started ranking, and the ones that stopped, between two periods.
Property → Rankings → New & Lost RankingsNeeds comparison1 min read
An item is new when it ranks now but did not in the comparison period, and lost when the reverse is true. Toggle between the Queries and Pages dimensions. This report needs a comparison period enabled.
What you get
- Summary cards for new and lost queries and pages, with New/Lost tabs, sorting, and pagination.
- Topic-cluster and content-group filters.
- Per-topic-cluster and per-content-group aggregate tables (counts won/lost, average positions, and the clicks/impressions impact of each).
- Copy and CSV/HTML export on every table.
Part of Rankings & rank changes. Related: Rank Changes.