What is a soft 404 in Google Search Console?

A soft 404 is a page that returns a 200 OK HTTP status code but contains content that Google considers equivalent to a "page not found" - such as:

• A nearly empty page with little or no content
• A "no results found" search results page
• An out-of-stock product page with no useful information
• A page that says "Coming soon" with no other content

To fix soft 404s: if the page is intentionally gone, return a proper 404 or 410 HTTP status code. If the page should exist, add meaningful, useful content to it.

How AutoPSEO helps

Instead of inspecting URLs one by one, run a bulk inspection in AutoPSEO (up to 2,000 URLs per property per day, Google’s quota) and filter the results by verdict, coverage state and Google-selected canonical. The Index Tracker keeps re-checking the URLs you care about every day.